Changi Rewards hosted its first-ever duo outpost experience at Terminal 1, featuring the L’Oréal Multi Brands Exceptions Fragrances Haute Parfumerie Outpost and the Prada Beauty Holidays Outpost. 

At the Haute Parfumerie Outpost, CR members explored the world’s first luxury multi-brand fragrance concept, bringing together YSL Le Vestiaire des Parfums, Maison Margiela, Armani Privé, and Valentino Anatomy of Dreams. Guests enjoyed personalised fragrance consultations, a five-senses discovery experience with cocktails and music, and an exclusive mix-and-match miniature gifting programme. Spotlighted launches—each making its first debut at Changi—included Maison Margiela Afternoon Delight EDT, Valentino Anatomy of Dream Amour Sans Détour, and Armani Privé Cuir Nu. Members were also treated to complimentary personalised portrait drawings as a memorable keepsake. 

Alongside this, the Prada Beauty Outpost Holidays Concept captivated members with a festive universe inspired by the playful adventures of the Prada Soft Robots. Members discovered holiday gifting highlights such as the Prada Holidays Gift Set, and enjoyed complimentary engraving, ascot customization, and flash makeup services. 

Together, the dual outposts delivered a rich, multi-sensory celebration of fragrance, beauty, and gifting. This inaugural pairing of two premium concepts offered Changi Rewards members an elevated and memorable luxury experience—setting a new benchmark for experiential retail at Changi Airport.